Augmented reality is quickly becoming a popular way to engage kids and parents alike in shared
activities. Augmented reality enables the kind of immersive and interactive opportunities that traditional sources of entertainment lack.
What makes AR so unique is how it blurs the boundaries between the digital and physical worlds. The digital world is overlaid on the physical world and by doing so you create rich layered experiences.
When you read books to children, their creative minds imagine their bedroom transforming into the battlefields of Narnia or the castle of a princess. Children decorate their rooms with their favorite stories or characters to recreate the worlds they read about and watch. However, this lacks the rich experience of actually being part of that story. With AR, their own bedrooms become the setting for the story to
unfold; they become one with the narrative. Kids absolutely love this about AR. I have repeatedly seen the sheer excitement of seeing their favorite characters ‘walk around’ on their bed with the SpinTales Enchanted Duvet!
The greatest appeal of AR is that it enables immersive learning. For example, the best and quickest way to learn a language is to live amongst people who speak that language and immerse yourself in the
language. AR creates an immersive learning environment for children to engage with, and by doing so they are able to understand and learn concepts better by seeing things from a different perspective. By
visualizing a concept or new ideas in 3D (with a 360° view) they are able to move around it and interact with it, allowing them to quickly grasp ideas. For example, if you have an AR of a truck, kids can see around it, under it and the AR could even show the truck with all its parts in an exploded view.
AR enables children to participate in a situation and learn how to solve problems from within. Without the fear of making mistakes, this is a great way for children to learn in a safe environment while being exposed to different scenarios. For example, if you have a jungle in AR, kids can actually feel like they are walking through a real jungle, see and learn about animals, and get close to them and hear them. This definitely makes learning a lot more engaging, fun and creative.
What I love about working in this field is finding ways to transform your everyday textiles into something magical and bringing it to life through the use of technology. With the seamless integration of smart technology with home textiles, the SpinTales brand is able to create multi-dimensional storytelling
enriched with educational activities and AR. This creates meaningful experiences that foster growth and creativity while bringing families together during story time. By designing immersive experiences that build on a child’s intellectual horizon, we are able to stimulate minds through experiences that are
enabled by technology, but not defined by it.